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Marketing Strategy

How to Grow Your Audience on Autopilot

How to Grow Your Audience on Autopilot – Lead Magnets 101

The big benefit of growing an audience on autopilot is that you attract interested customers to your business with much less effort. The key to success is picking the right lead magnet that works for your setup while still delivering strong results.

How to Nurture Your Leads_ A Simple But Effective Evergreen Email Marketing Strategy

How to Nurture Your Leads: A Simple But Effective Evergreen Email Marketing Strategy

How to Nurture Your Leads: A Simple But Effective Evergreen Email Marketing Strategy Introduction In this article, I will show you how you can nurture your leads, ultimately leading to sales, by walking you through my personal simple yet powerful evergreen email marketing strategy.   What does Evergreen mean? Evergreen means something that runs all …

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10 Awesome Ways to Use a Messenger Chatbot in Your Marketing Strategy

10 Awesome Ways to Use a Messenger Chatbot in Your Marketing Strategy Introduction In this article I am going to talk you through 10 awesome ways to use a messenger chatbot in your marketing strategy, to help you save time and build a connection, ultimately leading to leads and sales. If you are brand new …

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How to Make Your Virtual Event a Success

How to Make Your Virtual Event a Success

How to Make Your Virtual Event a Success Photo by Karolina Grabowska from Pexels In this article, I am going to talk you through the things you need to consider and put into place tech-wise to make your virtual event a success – everything-wise! This is Part 2 of a 2-part series that I wrote to show you …

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The Different Types of Virtual Events You Can Run to Build an Audience For a Launch

The Different Types of Virtual Events You Can Run to Build an Audience for a Launch

The Different Types of Virtual Events You Can Run to Build an Audience For a Launch Photo by Chris Montgomery on Unsplash In this article, I’m going to talk you through the main different types of virtual events, what distinguishes them, along with some pros and cons for each, and finally some of the things …

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Episode 14 - Facebook Ads Strategy Series (Part 3 of 3) High Ticket Product or Service

Episode 14 – Facebook Ads Strategy Series (Part 3 of 3) High Ticket Product or Service

In this episode which is the final part of a 3 part series, I give you my favourite Facebook Ads Strategy for when promoting a High Ticket Product or Service.   🤩 Connect with me 🤩 Connect with me on LinkedIn Follow my page on Facebook Join in my free Facebook Group

Episode 13 – Facebook Ads Strategy Series (Part 2 of 3) – Low Ticket Product or Service

In this episode which is part 2 of a 3 part series, I give you my favourite Facebook Ads Strategy for selling a Low Ticket Product or Service.   🤩 Connect with me 🤩 Connect with me on LinkedIn Follow my page on Facebook Join in my free Facebook Group

FREE Public Speaking Masterclass for Female Business Owners who want high ticket clients

This is a group interview live with Felicia Ansah. She helps female business owners to hone and own their public speaking skills to gain high ticket clients, get over nerves, and present lives and videos with excellence and confidence.   🤩 Connect with me 🤩 Connect with me on LinkedIn Follow my page on Facebook …

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Episode 10: Facebook Ads Testing

In this episode I talk about Testing Facebook Ads, and cover: – What is Facebook Ads Testing – Why you should test ads – When you should or shouldn’t run tests – Best practices when testing Facebook Ads Enjoy!x   🤩 Connect with me 🤩 Connect with me on LinkedIn Follow my page on Facebook …

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Episode 9: Outside Facebook Ads

In this episode, I talk about how Facebook Ads shouldn’t be thought of as a one-stop shop. There are so many other things you can be doing, and here are a few of them   🤩 Connect with me 🤩 Connect with me on LinkedIn Follow my page on Facebook Join in my free Facebook …

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How to Make Your Offer Irresistible

How to Make Your Offer Irresistible

In this live I talk about how to make your offer irresistable. I focus on three main areas: – first of all, how to be sure that it is your offer which needs work and not your Facebook Ads – secondly, ways to communicate your offer, product or service with your target audience – finally …

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Building Your Warm Audience

Building Your Warm Audience

Today I am talking about building a warm audience, and I will cover: 👩‍🏫 What exactly is a warm audience and why does it matter 💁‍♀️ The different types of warm audiences you can use in Facebook Ads ⭐️ The best ways to build your warm audiences using ads 🌱 How to grow your Facebook …

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Facebook strategy

[Covid & Algorithm Changes] Fix up your Facebook Strategy

🌍 I’m going to be talking about how recent world events have caused Facebook to change their policies and are cracking down on things more than ever. 👩‍🏫 I will talk about how to NOT get your accounts shut down by them. 👩‍🎓I will go over some technical and algorithm changes and how you need …

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How to know when Facebook Ads are right for your business

How to know when Facebook Ads are right for your business

One of the most common reasons I come across for Facebook Ads not working for a business is simply that it wasn’t the right time for the business. Watch this video to find out how to know when it’s right to run your Facebook Ads. 🤩 Connect with me 🤩 Connect with me on LinkedIn …

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what is an ICA and how to make it

What is an ICA and how to create it?

Sell to everyone, sell to no one – what is an ICA, and how to create it? I’m talking about what is an ICA, how it will benefit you and enable you to connect better with your audience for more leads/sales, and how to create one.   🤩 Connect with me 🤩 Connect with me …

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Don't confuse your business objectives with campaign objectives

Don’t confuse your business objectives with campaign objectives

I see a lot of business owners get bad results on Facebook Ads simply by choosing the wrong objective. This is because Business Objectives/Goals are rarely the same as Campaign Objectives/Goals, yet they often get confused. If you think of it the way I explain in this video, you should start to get much better …

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How to save money with Facebook Ads

How to save money with Facebook Ads

Many people have tried Facebook Ads and claim that they don’t work. I’m going to go over why that’s not necessarily the case, including what you can do to prevent making the same mistakes that others have. Then I will finish up with 5 top tips to save money. 🤩 Connect with me 🤩 Connect …

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How to do Facebook Ads on a Small Budget

How to do Facebook Ads on a Small Budget

🤩How to do Facebook Ads on a Small Budget 🤩 In this live recording, I give my top tips for running Facebook Ads on a Small Budget. I also talk you through my super easy but foolproof low budget strategy. Finally, I answer some questions from the audience. Enjoy and feel free to get in …

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11 Reasons Why Your Business Needs Facebook Advertising

11 Reasons Why Your Business Needs Facebook Advertising

If you are offering a service or a product and not considering Facebook advertising to promote your business, you are going to regret it soon.  In this article, I give you 11 reasons why your business needs to use Facebook Ads. If you are not spending money on Facebook advertising then you are losing money, …

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Does My Business Need Facebook Ads or Google Ads

Does My Business Need Facebook Ads or Google Ads?

Whether to allocate budget to Facebook Ads or Google Ads is a frequently asked question by many marketers and business owners every day, and one I am going to answer for you today… There are hundreds and thousands of confused business owners and marketers who spend more than enough on their ad campaigns but end …

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