Course Introduction


Hi and welcome to your Facebook Ads Course!

My name is Sophie Casey and I am the founder and creator of Casey Marketing Creations, and your instructor here to teach you everything you need to know to get set up on Facebook Ads and start running successful campaigns!

So why choose me?

After spending many years setting up and managing Facebook Ads for clients, I decided it was time I impart my wisdom and create a course for you guys who want to try for yourselves!

My first ever job in Digital Marketing was for a Northampton based company called Simply Business in 2011 where I was appointed Community Manager and had my first taste of Social Media Management.

I never looked back on the marketing world since, and shortly after applied to the Shaw Academy where I went on to study and qualify with them, both foundation and advanced levels, in:

  • Social Media Marketing
  • Content Writing, SEO & Blogging
  • Digital Marketing
  • Graphic Design
  • Photoshop
  • Web Design
  • Web Development

And yes, you’re right, I got a bit carried away with my learning at this point and wanted to know, and do, everything!

Since then, of course, I have worked with a number of different private companies and digital marketing agencies as well as setting up my own Digital Marketing Agency, Casey Marketing Creations, where you most probably stumbled across this course!

Don’t worry, my days of trying to do everything and more are over, and I now focus solely on Funnels!  This includes every step of the consumer journey – Facebook, Google, landing pages, email marketing and wherever else I need to put my client to make them more money!

With my work now being streamlined like this, it allows me to dedicate more of my time to staying on top of the trends that matter the most.

Obviously, Facebook is a forever changing specialisation which is why you will have access to your course for eternity! Yes, that sounds pretty extreme, but it’s just as important to me as it is to you that you have only the most up to date information at your fingertips!

I will be updating this course as and when Facebook makes changes, but of course, if you see something you think needs a brush-up, simply get in touch and let me know – I am, after all, only human!

But it also means that you will be able to jump back in whenever you like and re-watch videos or look for new ones whenever you notice things change.

Work at your own pace, and if you ever get stuck, I’m always here to help!

Not sure if this course is for you?  Continue to the next lesson to find out exactly how you will benefit.